SolutionsMaximizing Marketing for Measured Growth. Exceed your marketing and sales goals this year with a professional marketing plan, incorporating strategy, tactics, accountability and measurement solutions built directly around your regional franchise.
ExperienceStart Working Smarter.
Your time and personnel resources are limited. From new media tactics to engaging marketing campaigns, we have an experienced management team with a varied background and "outside" insight to assist your franchise.
Every marketing campaign must have tangible objectives, metrics and accountability standards. We have developed processes and tools to measure and evaluate the execution and ROI to aid in efficient and effective planning.
TestimonialsThe Delectable Egg. "Pique Exposure has defined our marketing strategy and focused our marketing coordinator management. [We] would recommend Pique Exposure to all small businesses and local franchise owners in need of marketing focus, ideas, support and tracking."
CreativityPique Local Brand Interest.
Using the franchisor's national brand standards as a baseline, we have a reputation for taking our campaigns a few steps further by creatively developing sustainable hyper-local programs using efficient and measurable platforms.
Client NewsThe Word on the Street.
Each month we feature a different marketing campaign. This month we are proud to feature our photo "liking" contest on Facebook.com. The six-day campaign was designed to grow our fan base through viral fan engagement.
1615 California St., Suite 209
Denver, CO 80202
Local Franchise Marketing
The brand recognition of a large franchise provides credibility, consistency and exposure, but franchises only provide effective marketing support on a national level. At the end of the day, it is the burden of the franchisee to develop a sustainable plan for marketing its business on a local level. The question is how does a franchisee do that with limited resources and experience?
The answer is Pique Exposure. Using our results-driven performance model to assist your local franchise marketing efforts, we specialize in supporting your regional operation by maximizing the resources and brand equity of the franchisor while working with you directly to develop and manage targeted marketing strategies and programs.
- Operations and marketing must work together for a consistent consumer experience.
- Develop simple execution programs to build sustained customer loyalty, not discount junkies.
- Resources are limited, use only effective, efficient and measurable communication platforms.
- Record and analyze campaign results for benchmarking and planning purposes.
We have combined our experienced management team's strengths to successfully maximize your marketing efforts through:
- An Extensive Local Audit
- Effective and Consistent Planning
- Best Practice Discussions Among Franchisees
- An Experienced Client-Dedicated Consultant
- Engaging Digital Media Strategies
- Campaign Measurement
Pique Experience believes that a strong focus on process, execution and accountability will lead to sustainable consumer traffic and revenue.
Our model begins with a marketing audit of your current initiatives. We use this information to develop a customized annual marketing plan for your region. From here, we help guide the implementation of the plan through our host of services, all while closely analyzing the results and your year-over-year sales.