Local Franchise Marketing

The brand recognition of a large franchise provides credibility, consistency and exposure, but franchises only provide effective marketing support on a national level. At the end of the day, it is the burden of the franchisee to develop a sustainable plan for marketing its business on a local level. The question is how does a franchisee do that with limited resources and experience?

The answer is Pique Exposure. Using our results-driven performance model to assist your local franchise marketing efforts, we specialize in supporting your regional operation by maximizing the resources and brand equity of the franchisor while working with you directly to develop and manage targeted marketing strategies and programs.

 

Our Philosophy

  • Operations and marketing must work together for a consistent consumer experience.
  • Develop simple execution programs to build sustained customer loyalty, not discount junkies.
  • Resources are limited, use only effective, efficient and measurable communication platforms.
  • Record and analyze campaign results for benchmarking and planning purposes.

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Our Services

We have combined our experienced management team's strengths to successfully maximize your marketing efforts through:

  • An Extensive Local Audit
  • Effective and Consistent Planning
  • Best Practice Discussions Among Franchisees
  • An Experienced Client-Dedicated Consultant
  • Engaging Digital Media Strategies
  • Campaign Measurement

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Our Process

Pique Experience believes that a strong focus on process, execution and accountability will lead to sustainable consumer traffic and revenue.

Our model begins with a marketing audit of your current initiatives. We use this information to develop a customized annual marketing plan for your region. From here, we help guide the implementation of the plan through our host of services, all while closely analyzing the results and your year-over-year sales.

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Contact Us

Pique Exposure
1615 California St.
Suite 209
Denver, CO 80202
(303) 800-6172
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Campaign Manager

The Marketing Campaign Manager is a proprietary online tool to track the planning, implementation and results of each marketing campaign.

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Pique Exposure Newsletter

Client Quotes

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